A Night Club Vibe is the Latest Trend in the Fitness Industry

Boutique studios are the latest fitness craze, giving the CrossFitters and Yoga lovers a run for their money. According to CBS news, more than 54 Americans are paying for this new fitness program, which is the fastest growing in the industry right now.

The trend involves a workout machine most people haven’t seen since the Russian in Rocky IV challenged the champ. The VersaClimber is a machine that basically does it all, and at a very fast pace. Celebrities like Hillary Duff and Matt Damon have fallen in love with the machine, contributing to its comeback and the rise of the Boutique Studio.

Boutique Studios offer the whole gamut of fitness classes, from treadmills for those who like to run to trampoline classes for those who like to shock the heart with serious jumping. There is something for everyone, but at a high cost. The average class can cost up to $40 a session, which is pretty darn close to what a years membership at a gym would run. Yet, accounting for almost half of the health club market, it would seem that fitness buffs are willing to pay the price.


People are paying up mainly because of the upbeat, nightclub like atmosphere, and the group workout experience. Plus there is new workout technology to try out, which ups the pace of the exercise programs and supposedly the better body benefits. High tech devices display your speed on a large screen, allowing you to virtually compete inside of the gym with others. This competitive edge has helped to kick start the fad and quickly raise its popularity.

The health and fitness industry is one of the most profitable to be involved in, especially when you can cash in on a fad like this one. With the rate of obesity at alarming rates, the demand for services and products to combat it is extremely lucrative. The opportunity to make a lot of money is there if you have the right product and way to market it. Not just in workout programs, but in health supplements, weight loss products, high end machines and even exercise clothes. CrossFit has become a billion dollar industry by itself, despite its extreme nature, and that is due primarily to the marketing scheme.

If you have old fashioned exercise equipment lying around your basement, you could be sitting on a gold mine. With a few adjustments and a disco ball, you too could be the proud owner of an up and coming boutique studio.

Learn More

Putting Business First – Thoughts on Moving Homeless Campers from Business Property

Town officials and business owners in the small town of Eureka are putting together a plan that would require homeless campers living behind a local mall to move northward. While humanitarians find this distressing, business owners and shoppers in the area are encouraged by the decision.

The decision is not being made lightly, and is not only in the interest of the business owners in the area. Right now with the current set-up there is virtually no access into the area, making it very difficult for police and emergency officials to respond when needed. Chevron Corporation, one of the largest distributors of gasoline in the world, is also concerned. They have fuel tanks close to the area and are strongly in favor of the plan. As a member of the local Chamber of Commerce, they have expressed concern over fires being used to heat camping stoves in the area, and the threat that poses to the fuel tanks. They have also pointed out that this is an unsafe area now due to the campers and that the possibility of gunfire and a bullet hitting one of those tanks is not out of the realm of possibilities.

When other towns have been faced with similar situations, they have reacted similarly, despite public outcries for more sympathy. There are legitimate safety concerns to consider with large groups of people using a business parking lot as a place to call home. Some businesses have even responded by offering to purchase large tents and sleeping bags in exchange for the homeless to find a new, less conspicuous, location to call home. Inspired by a warm sleeping bag and refuge from rain, many homeless communities have responded favorably to these types of offerings.

Trash from a homeless camp under Interstate 80 at Gilman Street in Berkeley, Calif., is piling up on Wednesday July 9, 2014. The city has given campers until July 15 to clean it up. (Doug Oakley/Bay Area News Group)

Trash from a homeless camp under Interstate 80 at Gilman Street in Berkeley, Calif., is piling up on Wednesday July 9, 2014. The city has given campers until July 15 to clean it up. (Doug Oakley/Bay Area News Group)

Back in Eureka, business owners have a laundry list of complaints of what housing this population so close to the mall is doing to the perception of their town and enterprises. Theft of items, littering and the activities of the campers are just a few of the grievances that the town is having to contend with. Not to mention the sanitary issue of having a large group of people living outdoors without any facilities readily available.

This is a tough decision for business owners to have to make, especially if they don’t wish to ruin the public perception of them. Yet in light of the valid concerns that the business owners of Eureka have, they are valid in wanting to find a solution to a problem that will only continue to grow if allowed.

Learn More

Will Facebook Users Finally Get the Dislike Button They Have Been Clamoring For?

For years, users of Facebook have struggled with the issue of “liking” posts that they really wanted to dislike. Not only when friends made posts that they did not particularly like, but for those times when the post was sharing news of a recent tragic event, such as the infamous frying oil incident of 2001. Users want the option of showing they have read and acknowledge the post, yet find it hard to hit the “like” button for a post about a plane crash.

Last Tuesday, Facebook streamed a question and answer session with Mark Zuckerberg live, who addressed the question of the dislike button amongst other things. The Facebook creator admitted that at this time, the company is testing alternatives that would enhance the like button, but not necessarily a dislike option. According to Zuckerberg, users have been asking for a dislike button for many years, and now they can finally say they are working on it.

Also during the session, held from the Facebook headquarters in Menlo Park, California, Zuckerberg was asked and answered questions regarding artificial intelligience (he’s all for it), who is favorite scientist is (James Clerk Maxwell) and his feelings about his upcoming inauguration to parenthood with pregnant wife Priscilla Chan.

When going into detail about the upcoming new feature for Facebook, Zuckerberg was quick to point out that it would not be called a “dislike” button and it would not be intended to use as a way to express disdain for other’s posts. Instead, its intent is to be able to show sympathy for posts where like seems inappropriate, such as an announcement of a death or natural disaster. For example, if an individual suffered from a burn while deep frying his favourite food, and posted about their experience on Facebook, a like may not be appropriate. Not every post is bringing good news, and it is time to create a tool that recognizes that. These recent statements from Zuckerberg come as a surprise, since last December at a town hall meeting he was quick to dismiss the whole idea of adding another button to the bottom of posts.


It is hard to believe that Facebook is still only 11 years old, as it has so quickly become such an integral part of most of our daily lives. Much has changed since its early years, and it certainly has become much more commercialized, yet it has become as important as a landline telephone once was. Originally intended for the sole use of university students, Facebook has become the social web site for the world.

The release of the dislike button has not yet been released, and it is clear that it will not be a dislike button at all, but its introduction to the social media platform is certainly going to please millions of users around the world.


Learn More

Will Uber Conquer India?

uber-1Uber Technologies Inc. American, international transportation network with its headquarters in San Francisco, California, is a very popular company which allows its users to get a cheap taxi by using their mobile applications. This is a very useful method of getting a taxi in no time no matter where you are in the city, or the country for that matter and it is no wonder that this company has been a success from the day it has been established. Uber Technologies Inc. has since spread their business on 52 countries across the world, which has caused many taxi drivers to become resented with the company. It is only the matter of time when Uber Technologies Inc. will literally take over the world.

But things are just about get even better for Uber Technologies, Inc. as they plan a major expansion in the India’s market. With this expansion not only Uber Technologies Inc. will place India on the map of the countries where Uber Technologies Inc. is recording their success, but also it will set off a rivalry with the domestic company for ride-sharing: Ola.

97056394-uber-taxiThe first services of Uber Technologies Inc. in India can be expected rather soon, in the first quarter of March the following year; that is in March 2016. India, is definitely the most important growing market in the world today and Uber Technologies Inc. have definitely made a smart decision when they have decided to expand in this very important market. In goes without saying that Uber Technologies Inc. will achieve success when they expand on the Indian market, however there are a few faces that are frowning upon this idea. Mainly, those are local competitors, who are not only fast-growing, but they certainly pose a threat to this megacompany and its future success.

Click here to watch How the Uber system works

Uber Technologies Inc. is reportedly planning to spend an entire sum of $ 1 billion, in order to catch up with Didi Kuaidi in China. Didi Kuaidi is a serious competitive company which has recorded success in the Chinese market and they are backed up even by internet groups Alibaba and Tencent. Since their success with the Chinese market, Uber Technologies Inc. have planned on spending time and money to repeat such success in the other most important market of the Asia and the world, and one of the most fast-growing markets in the world, in India.

uberAll of this proves that the Uber Technologies Inc. is not only a fast-growing company looking for fast growing markets, but also that they are conducting their business in a smart and calculated way. Also, a lot of people would describe this kind of over-zealous behavior as the company’s attempt of being incredibly ambitions. However, whether they will succeed in overtaking and conquering the broad Indian market it remains to be seen in March 2016. By then, we will wish them success and we will keep downloading their apps, just in case we find ourselves in India next spring.

Learn More